Whose COMPANY is it?

Over the past few years, it appears that many CEOs have decided that THEY are the company and it is their TOY to do with it what they want.

Unfortunately WE have become a NUMBERS society... when the DOW is moving up we feel good, when it moving down we feel bad...the same is true of all organizations... if the CEO makes money and exceeds Wall Street expectations we think HE or SHE is a hero or heroine...and vice versa.

Unfortunately, we often fail to ask HOW DID HE or SHE MAKE THE NUMBERS...often it is because the MARKET grew...but unfortunately the company may not have grown as fast...so the numbers are up, but the company LOST share.

In other situations, the numbers were up because of a unique event, or because the tax requirements were lower or because the company got a good loan or investment... IN SHORT, this is society of numbers and not an OBJECTIVE assessment of how the numbers were achieved.

We need a RETURN to objective, quantiative/ qualitative EVALUTATIONS and not just looking at the NUMBERS and not asking WHY?

Bill Rothschild..author of PUTTING IT ALL TOGETHER, a guide to STRATEGIC THINKING... the first and best selling book on STRATEGIC THINKING.